Most community leagues would like to see another promotion with the Edmonton Eskimos and a strong majority support the inclusion of paid advertising on the EFCL’s website and newsletter, according to feedback received from representatives attending the Oct. Regular General Meeting.
League representatives were also open to the idea of the EFCL making money on the sale of membership supplies, which is currently done on a break-even basis.
“I think there’s a recognition that we need to be explore new ways of raising money,” noted EFCL executive director Allan Bolstad. “We all know that we need to get imaginative when the economy softens and this is in line with that kind of thinking.”
A total of 26 league representatives responded to the survey questions posed by the EFCL at the meeting. The city provided six staff members to help collect the responses and associated comments from the delegates.
Two thirds of the respondents said the Oct. 4 promotion with the Edmonton Eskimos was worthwhile, although they would like to see the EFCL to get some better seats for sale to community league members.
Eighteen people said the EFCL should sell advertising on its website and newsletter and a majority want the federation to broker ads that would run on community league websites and newsletters as well.
In terms of EFCL services, communications and planning services were the top two priorities cited by the respondents.
The EFCL intends to use this information in the development of its 2009-2013 business plan, which it hopes to complete by the April 27 Annual General Meeting. |